Justin Sun Speaks at Huobi’s Branding and Strategy Launch Event

Justin Sun Speaks at Huobi’s Branding and Strategy Launch Event
Jan 31, 2023 3
Justin Sun Speaks at Huobi’s Branding and Strategy Launch Event

In October, Justin Sun, ambassador and permanent representative from Grenada to the World Trade Organization and  founder of the TRON blockchain, was named to the global advisory board of Huobi, a popular cryptocurrency exchange.  

Prior to China’s ban on crypto trading, Huobi was a premier exchange in the country. Sun, who is one of the more prominent entrepreneurs in the blockchain industry, is using his position as an advisor to help Huobi navigate a strategic international expansion and rebranding campaign. Sun spoke recently at a Huobi branding and strategy launch event held in Singapore, outlining three overarching strategies the exchange plans to implement to achieve a more globalized approach and cement its place as a top three exchange worldwide. Sun summed up these strategies as “global development, technology drives development, and technology for good.”

"With its refreshed branding, new road map, and the guidance of its global advisory board, I am confident Huobi can strengthen its market leadership and reclaim its top rankings alongside other industry heavyweights," said Sun.

Enhancing Asset Safety, Promoting Financial Inclusion

Huobi unveiled several new branding initiatives at the event, including a name change from Huobi Global to the simplified Huobi, as well as the launch of a new mission statement: “Enhancing Asset Safety, Promoting Financial Inclusion.”

The new name is composed of two Chinese characters: "火" and "必." Sun explained that, in Chinese culture, the first character represents perpetual vitality, while the second is associated with determination to win. These meanings align with Sun’s ambition to return Huobi to its position as one of the top exchanges in the industry.

Justin Sun also stressed that the company’s focus is to improve its status within the industry while adhering to the guiding principle of “science and technology for good,” emphasizing the benefits that a wider embrace of blockchain technology can have for the global economy.

Justin Sun’s Impact on Huobi Token

Sun has been quick to get to work after being appointed as an advisor for Huobi, and his association with the company has had a significant impact on the value of Huobi’s platform HT token.

Since Sun’s appointment on Oct. 10, the price of HT has risen by over 25%, with the price reaching as high as $9.52 in the weeks immediately following Sun’s appointment. The token had been hovering around $4 before Sun’s announcement.

Part of this increase was due to Sun’s strong support of HT. Following his appointment, he tweeted, “We know that the key to revitalizing Huobi is to empower HT, and HT can only thrive on Huobi.”

In another tweet, he emphasized, "In the future, there will be many big moves around HT, including brand upgrade, heavy empowerment, and business cooperation.” Sun told Bloomberg that he’s “one of the biggest holders” of HT in the world, owning “tens of millions” of HT.

Sun has done more than just talk about HT. He’s also helped Huobi secure several strategic partnerships. These include a partnership with TRON and the government of the Caribbean nation of Dominica to launch Dominica Coin (DMC), the first nationally endorsed token, and Dominica Digital Identification (DID), a digital ID linked to the metaverse. Sun also helped Huobi partner with TRON to expand the exchange’s token and stablecoin offerings, including TRON’s over-collateralized, decentralized USDD stablecoin. 

Going forward, Justin Sun plans on pursuing additional partnerships and expanded offerings, with the goals of growing Huobi’s user base at an international scale and increasing the volume of investors who trade on the exchange.

The opinions and assessments expressed in the text are the views of the author of the article and may not represent the position of Cryptogeek. Do not forget that investing in cryptocurrencies and trading on the exchange is associated with risk. Before making decisions, be sure to do your own research on the market and the products you are interested in.

Rita Alison
26 January, 12:41 PM
i was referred to Hoskey Team by a frnd via hoskeyteam@proton. me or https: //hoskeyteaam.online/.
are Expert Wizard in technology and i was able to Recover all invested Funds including my profit in Total, My advice is we all stay aware from Negative comments , Stay Caution You all

Bruce david
18 July 2023
I want to make an advice
Do not trade with platform you don't know I about and even if you are sure of it don't trade more than you can afford to loss.
I lost a lot trading with a scam broker who I tend to give a better profit return
I was able to recover $28,500 from them with the guidance of Jeff silbert a recovery expert. Reach out to Jeff for assistance into a better trade and how tao recover from previous loses
WhatsApp +84 94 767 1524.
Email: jeffsilbert39 gmail com.

James Scott
19 May 2023
One has to be careful with the brokers on the internet now. Last year I was scammed in the binary trade option by a broker I met on Instagram. I invested $14000 which I lost, I couldn’t make a withdrawal and I slowly lost access to my trade account for 3 months I was frustrated and depressed. After a few months, I met Jeff Silbert who is A recovery expert that works with Jeff affiliation with the Federal Bureau of Investigation (FBI) and other law firm. he worked me through the process of getting my money back and all the extra bonus which I got during my trading. he can be of help to anyone who has a similar situation. You can contact him via his
mail: jeffsilbert39 gmail. Com
WhatsApp +84 94 767 1524