At TOKEN2049 , one of the crypto industry’s marquee events, three acronyms consistently surfaced in both public panels and closed-door conversations: RWA, DePIN, and ZK. Among the delegates navigating more than 600 side events and private gatherings was Outset PR , the only crypto-native PR agency to blend performance-level analytics with boutique-caliber strategy. Over a packed week of meetings, its leadership gathered insights not just from the stage, but from the corridors—where future-altering ideas tend to emerge first. RWA: The Institutional Thesis Gains Ground Tokenization of real-world assets is gaining serious traction. What began with tokenized real estate has evolved into a broader shift encompassing treasury bills, commodities, and fine art. But momentum alone isn’t enough. Investors now expect disclosures around custodial models, regulatory jurisdictions, and legal enforceability. RWA projects are being evaluated less like DeFi protocols and more like fintech products. Outset’s model anchored in daily media analytics and trend monitoring is designed to help projects stay aligned with fast-shifting sentiment. DePIN: Tangibility Drives Attention DePIN also was a breakout topic at TOKEN2049. Blockchain-powered infrastructure networks—from wireless and mobility to energy—are proving that decentralization can deliver physical utility. The narrative edge? Tangibility. These stories are intuitive for regulators, enterprise stakeholders, and users outside the crypto-native echo chamber. They offer clear, real-world benefits that align with broader infrastructure trends. For Outset PR, which supports multiple frontier-tech clients , identifying high-impact narratives early is a core function. Its goal-driven approach focuses on helping clients frame complex infrastructure stories in accessible, outcome-focused language. ZK Tech: A Messaging Challenge Hiding in Plain Sight ZK technology has reached a critical juncture. The cryptographic innovation behind zero-knowledge proofs is indispensable to scaling, privacy, and on-chain identity. But the complexity creates a communications gap. Many ZK teams struggle to convey value without overwhelming audiences. This is where Outset PR’s strength lies: translating technical depth into strategic clarity. By merging performance analytics with creative fluency, the firm helps ZK projects bridge that gap—without dumbing down the message. “ZK needs a public narrative as powerful as its private computations,” said Mike Ermolaev, founder of Outset PR. “You can’t pitch rollups and proofs like a whitepaper. You need relevance and simplicity.” The Google Factor and Macro Uncertainty One of the quieter but recurring topics at TOKEN2049 was Google—not just as a search engine, but as a distribution bottleneck. Indexing delays, algorithmic volatility, and paid visibility challenges are reshaping how content reaches audiences. Outset PR has already adapted. Rather than chasing raw exposure, the firm emphasizes results-oriented campaigns that tie visibility to user engagement and tangible growth. Geopolitical tensions and U.S. Federal Reserve policy remain constant undercurrents, but the tone at TOKEN2049 was pragmatic. Founders and fund managers echoed a common theme: ambiguity is the new baseline—and progress must happen anyway. Why the Narrative Shift Matters RWA connects crypto to capital markets, DePIN connects it to physical infrastructure, while ZK connects it to trust, scale, and privacy. Together, they form the strategic architecture for Web3’s next growth cycle. Firms that hope to lead this cycle must do more than build. They must communicate—clearly, confidently, and in lockstep with what the market actually values. This is where Outset PR occupies a unique niche: the only crypto PR agency fusing real-time data and high-touch strategy with a reputation for delivering like a partner, not a vendor. You can find more information about Outset PR here: Website: outsetpr.io Telegram: t.me/outsetpr X: x.com/OutsetPR Disclaimer: This article is provided for informational purposes only. It is not offered or intended to be used as legal, tax, investment, financial, or other advice.
Barclays, one of the largest banks in the United Kingdom, announced that it will block its customers from making cryptocurrency transactions with their debit cards as of June 27, 2025. The bank cited the risk that customers could face debts they would not be able to repay due to the high price volatility of crypto assets behind this decision. In the statement on Barclays' official website, the following statements were used: “As of June 27, 2025, crypto transactions will no longer be possible with Barclaycard. A fall in the price of crypto assets could lead to debts that customers cannot repay. Additionally, transactions made with crypto assets are not protected under the Financial Ombudsman Service (FOS) or the Financial Services Compensation Scheme (FSCS) if problems occur.” Related News: First Massive Purchase Arrives Today from Famous Investor Who Announced He Will Buy $1 Billion Worth of Bitcoin The bank directed its customers to the UK Financial Conduct Authority (FCA) website, advising them to learn more about the basics of crypto assets and the risks they pose. This move from the United Kingdom could also be followed by other countries aiming to impose strict controls on cryptocurrencies. *This is not investment advice. Continue Reading: One of the UK’s Largest Banks Makes a Disturbing Decision Regarding Cryptocurrency – Will Other Banks Take Similar Measures?
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The Ethereum 1-day chart is shaping an intriguing technical formation that could define its next move. This setup reflects growing uncertainty in the market but also sets the stage for high-impact volatility. Ethereum Approaches Decision Point: Breakout Or Breakdown? Ethereum is currently forming a megaphone pattern, a broadening formation characterized by widening price swings and increasing volatility. This structure typically reflects market indecision, as both bulls and bears battle for control, leading to expanding highs and lows. Sharoon Gill noted on X that the widening price action is a key signal that volatility is building, and a significant move could be on the horizon. Sharoon Gill points to two crucial levels to watch closely: a breakout above $2,400 would confirm bullish momentum and pave the way for further gains, while a drop below $2,240 may indicate a bearish breakdown and trigger a downward move. Evrenos Albarson shared a sharp take on Ethereum’s positioning, pointing out that the 4-hour chart looks decent, and for ETH to maintain any bullish momentum, it must reclaim the $2,550 level, a threshold that would signal strength and consolidation to the upside. However, if ETH fails to push above $2,550, the market could face a sudden drop to $1,800 as Evrenos Albarson targets a support zone from the consolidation phases. According to Bit Amberly, Ethereum is showing early signs of a rebound as it bounces off the lower boundary of a broadening wedge. This pattern, often associated with potential reversals, suggests that ETH may be gearing up for a bullish push and provide key support holds. If ETH holds above the $2,400 area, it will open the door for a climb toward $2,500, with further upside targets at $2,680 and $2,850 levels, which align with previous reaction zones and technical extensions. Ethereum Clears Channel, But Can It Sustain Above Resistance? Ethereum has broken out of a descending channel on the 2-hour chart, a move that signals a shift in short-term bullish momentum. This breakout marks the end of the recent downtrend . Currently, Crypto Avi mentioned that ETH is trying to break through the major resistance zone at $2,446 on the chart. If ETH manages to break above the resistance zone, the next upside target will be $2,700, a level that aligns with short-term technical projections. Whales_Crypto_Trading reported that Ethereum has successfully breached the ascending channel formation on the 8-hour chart, showing an acceleration in bullish momentum, pushing ETH beyond a technical boundary that had contained price action. If the momentum continues to build, Whales_Crypto_Trading suggests that ETH could surge toward the next target at $3,050, a level that represents an important resistance zone.
ETH remains in a tight range as mixed signals emerge from valuation, whale activity, and leverage zones.
Insider activity often signals early momentum before major market moves. Recently, analysts have confirmed that Ethereum and Solana insiders are strategically accumulating MAGACOIN FINANCE , while also increasing exposure to Injective Protocol . This deliberate positioning highlights growing confidence in MAGACOIN FINANCE’s structural design and breakout potential, especially among seasoned investors looking for strong, early-stage plays. MAGACOIN FINANCE: The Insider’s Early-Stage Play MAGACOIN FINANCE has rapidly established itself as one of the year’s most sought-after projects , raising over $10 million while selling out multiple funding rounds. With a fixed supply of 170 billion tokens , HashEx-audited smart contracts, and a transparent, VC-free launch structure, it appeals to insiders seeking long-term value and sustainability. Its ties to Ethereum and Injective Protocol ecosystems are driving wider attention, with developers and early institutional players quietly accumulating. The combination of token scarcity, growing adoption, and ecosystem integration makes it a compelling asset for insiders seeking long-range opportunity. Ethereum: Insider Rotation into High-Upside Presales While Ethereum remains the foundation for smart contracts and decentralized applications, insiders are increasingly rotating into new projects with room to grow. MAGACOIN FINANCE benefits from Ethereum integration, offering familiar infrastructure with fresh upside potential—making it a natural diversification play for ETH holders with an eye on early-stage expansion. Solana: Institutional Adoption Meets Tactical Diversification Solana continues to attract institutional attention for its speed and throughput. However, as its price matures, insiders are actively seeking projects with more immediate appreciation potential. MAGACOIN FINANCE has emerged as one such asset—its model resonates with Solana-aligned investors looking to stay ahead of trend curves. Injective Protocol: Fueling Strategic Accumulation Injective Protocol is known for its next-gen trading tools and cross-chain capabilities. Its alignment with MAGACOIN FINANCE is drawing attention from traders and insiders aiming to benefit from protocol synergies. The pairing of technical innovation and token utility is fueling increased interest across multiple investor segments. Conclusion With Ethereum and Solana insiders moving early, MAGACOIN FINANCE is securing its place among the year’s most talked-about opportunities. Coupled with Injective Protocol, its trajectory reflects growing trust in its fundamentals and broader ecosystem relevance. To learn more about MAGACOIN FINANCE, visit: Website: https://magacoinfinance.com Exclusive Access Portal: https://magacoinfinance.com/entry Continue Reading: Analysts Confirm Ethereum and Solana Insiders Quietly Buying MAGACOIN FINANCE with Injective Protocol
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FHFA DIRECTS FANNIE MAE AND FREDDIE MAC TO CONSIDER CRYPTO ASSETS IN MORTGAGE ASSESSMENTS
Are veteran Ethereum whales suddenly jumping ship?
Decentralized lending protocol zkLend has announced that it will wind down operations and devote its remaining treasury to a user recovery fund after a disastrous $9.5 million exploit in February and subsequent loss of token liquidity. The decision, shared in a post on X by the zkLend team, marks the end of the Starknet-based protocol’s brief run in DeFi. Dear zkLend Community, It is with a heavy heart that we announce our decision to wind down zkLend. This decision was not made lightly. Over recent months, the exploit we suffered has deeply eroded user confidence, and furthermore, the recent removal of ZEND from major exchanges… — zkLend (@zkLend) June 25, 2025 Liquidity dries up and official wind-down The exploit and ensuing drama seriously impacted confidence in zkLend’s ZEND token. Major exchanges Bybit and KuCoin delisted ZEND in recent weeks, slashing trading volume and making it nearly impossible for users to exit positions without steep slippage. With token liquidity vanishing, zkLend’s developers concluded there was no viable path forward for relaunching their money markets. In an X announcement, zkLend’s core contributors outlined their decision: “Given these circumstances, we believe that using the remainder of our treasury—$200,000—towards supporting affected users through the recovery fund is a more responsible and meaningful use of resources than relaunching our money markets and continuing development.” The protocol also stated that users can unstake funds or file claims via the DeFi Spring and kSTRK portals. Also, the team has retained the services of zeroShadow, the blockchain forensics firm working on tracking down the stolen assets, and stated that any recovery from this effort will be restituted to the recovery fund. According to zkLend, in the coming weeks, its audited and refreshed codebase will be released as open source for community developers to fork or build upon. zkLend never recovered from the February hack Launched officially on Startknet mainnet in late 2023, zkLend aimed to deliver non-custodial lending and borrowing on Starknet through yield-optimized “money markets.” Its promise hinged on zero-knowledge proofs for high throughput and low gas fees. But on February 11, an attacker exploited a flaw in zkLend’s lending accumulator via flash loans and rounding errors, siphoning off approximately $9.5 million at the time. zkLend’s post-mortem detailed how the vulnerability allowed the attacker to inflate the protocol’s state and drain deposits in rapid succession. In the days that followed, zkLend offered the exploiter a 10% bounty in return for the safe return of the remaining funds. But the hacker went silent until an unexpected twist. On March 31, the attacker sent a zero-value on-chain message to zkLend , claiming to have lost 2,930 ETH out of the stolen funds to a phishing website impersonating Tornado Cash. In an Etherscan-logged note, the exploiter lamented: “Hello, I tried to move funds to a Tornado, but I used a phishing website, and all the funds have been lost. I am devastated and sorry for the havoc and losses caused.” The hacker responded to zkLend’s bounty message, claiming the funds were lost to a phishing site. | Source: Etherscan Many crypto investigators do not believe the hacker’s tale. On-chain analysis revealed that the transaction used a more shady route to get to Tornado Cash. The hacker used an Ethereum vanity address to move the stolen funds, and they did not get sent to one of the Tornado Cash spoof sites directly. Also, the fact that the hacker didn’t mention the phishing website that took the funds raised more eyebrows. The DeFi community has responded with a mix of sympathy, frustration, and caution. Looking ahead, affected users will monitor zeroShadow’s forensic progress. Meanwhile, the forthcoming open-source release of zkLend’s audited contracts may give rise to forks or new projects that incorporate the team’s lessons. Your crypto news deserves attention - KEY Difference Wire puts you on 250+ top sites