The cryptocurrency world is buzzing with news of a potentially groundbreaking move that could redefine how digital assets interact with traditional finance. A new entity, The BNB Treasury Company , is poised to make significant waves, backed by influential players in the industry. This venture signals a strategic shift, aiming to bridge the gap between the dynamic cryptocurrency market and established financial structures. It’s a development that warrants close attention from anyone invested in the future of digital assets. What is The BNB Treasury Company and Its Core Mission? At its heart, The BNB Treasury Company is being launched with a clear and singular purpose: to acquire and hold a substantial amount of BNB, the native cryptocurrency of the BNB Chain. This isn’t just another investment fund; it’s a strategic play designed to provide a new avenue for institutional and retail investors to gain exposure to the BNB token without directly managing the complexities of cryptocurrency exchanges or private wallets. Direct Exposure: The company aims to offer a regulated pathway for investors to participate in the BNB ecosystem. Long-Term Holding: Its strategy is centered on buying and holding, which could potentially contribute to the stability and demand for the BNB token over time. Bridging Traditional and Digital Finance: By targeting a U.S. IPO, the company seeks to bring a traditional finance wrapper to a prominent digital asset. This model is reminiscent of Bitcoin or Ethereum trusts that allow investors to gain exposure through traditional brokerage accounts, but with a specific focus on BNB. Such initiatives are crucial for fostering broader adoption and legitimizing cryptocurrencies in the eyes of mainstream investors. The Powerhouses Behind the Vision: YZi Labs and 10X Capital The backing for The BNB Treasury Company comes from two significant entities: YZi Labs and investment firm 10X Capital. YZi Labs is particularly notable as the family office of Changpeng Zhao, widely known as CZ Binance , the former CEO of Binance, one of the world’s largest cryptocurrency exchanges. This connection immediately lends credibility and a deep understanding of the crypto market to the new venture. CZ Binance ‘s continued involvement, even through his family office, underscores a long-term commitment to the BNB ecosystem and its growth. His strategic foresight has historically been a driving force in the crypto space, and his family office’s support suggests a strong belief in the potential of this new company. 10X Capital, on the other hand, brings extensive experience in traditional finance and capital markets. Their involvement is crucial for navigating the intricacies of a public listing, especially within the stringent regulatory environment of the United States. This partnership combines deep crypto expertise with seasoned financial market acumen, creating a formidable team poised for success. The collaboration between a crypto-native entity like YZi Labs and a traditional investment firm like 10X Capital highlights a growing trend: the convergence of the old and new financial worlds. This synergy is vital for ventures seeking to operate at the intersection of blockchain and regulated markets. Why a U.S. IPO? Navigating the Regulatory Landscape for a Crypto IPO The decision to pursue a U.S. IPO is perhaps the most ambitious and strategic aspect of The BNB Treasury Company ‘s plan. A Crypto IPO in the United States offers several compelling advantages, despite the well-known regulatory hurdles: Enhanced Legitimacy and Trust: Listing on a major U.S. exchange confers a high level of legitimacy and regulatory oversight, which can significantly boost investor confidence compared to private placements or listings in less regulated jurisdictions. Access to Deep Capital Markets: The U.S. stock market represents the largest and most liquid capital market globally. A successful IPO would open doors to a vast pool of institutional and retail investors who might otherwise be hesitant to invest directly in cryptocurrencies. Increased Transparency: Public companies are subject to rigorous reporting and disclosure requirements, providing greater transparency to investors. This level of scrutiny can help demystify digital assets for traditional investors. However, the path to a Crypto IPO in the U.S. is not without its challenges. The Securities and Exchange Commission (SEC) has historically been cautious about cryptocurrency-related products, particularly those involving direct exposure to digital assets. The company will need to navigate complex securities laws, demonstrate robust compliance frameworks, and potentially overcome skepticism from regulators and traditional investors. The success of this IPO could set a precedent for future crypto-backed ventures seeking public listings, further integrating digital assets into the mainstream financial system. Implications for the BNB Ecosystem and Digital Asset Investment The launch of The BNB Treasury Company and its potential U.S. IPO carries significant implications for the broader BNB ecosystem and the landscape of digital asset investment . For the BNB token itself, a successful public company dedicated to holding BNB could: Increase Demand and Stability: Consistent buying by a publicly traded entity could provide a steady demand floor for BNB, potentially reducing price volatility. Boost Institutional Adoption: By offering a regulated, publicly traded vehicle, the company could attract significant institutional capital that has previously been on the sidelines due to regulatory or operational concerns. Enhance Brand Recognition: A U.S. IPO would bring considerable mainstream attention to BNB and the BNB Chain, elevating its profile beyond the crypto-native community. More broadly, for digital asset investment , this initiative represents a maturation of the market. As more traditional financial structures embrace cryptocurrencies, it paves the way for greater capital inflows, improved liquidity, and a more robust regulatory framework. It signals a growing confidence in digital assets as legitimate investment vehicles, moving them beyond speculative instruments to recognized assets within diversified portfolios. This move could inspire other major cryptocurrencies to explore similar pathways to public markets, leading to a more integrated and accessible digital asset investment landscape. It also highlights the increasing sophistication of investment strategies within the crypto space, moving beyond simple spot trading to more complex, institutionally-driven models. Challenges and Opportunities Ahead: A Balanced Perspective While the prospect of The BNB Treasury Company ‘s U.S. IPO is exciting, it’s essential to consider both the opportunities and the inherent challenges. Opportunities: Broader Investor Base: Access to traditional investors, including pension funds and institutional endowments, who typically cannot invest directly in crypto. Increased Liquidity: A public listing can create more liquidity for BNB, as shares in the company can be traded easily on exchanges. Regulatory Clarity: The process of an IPO forces a company to achieve a high level of regulatory compliance, which can provide a clearer operating framework. Price Discovery: A publicly traded vehicle can contribute to more efficient price discovery for the underlying asset, the BNB token . Challenges: Regulatory Hurdles: Securing SEC approval for a crypto-holding company will be a significant challenge, potentially involving lengthy review processes and strict requirements. Market Volatility: The value of the company’s shares will inherently be tied to the volatile price of BNB, which could impact investor sentiment and stock performance. Competition: As the crypto market matures, more traditional investment vehicles might emerge, increasing competition for investor capital. Investor Education: Despite the traditional wrapper, educating mainstream investors about the nuances and risks of a crypto-backed company will be crucial. The success of this venture will largely depend on its ability to effectively communicate its value proposition, demonstrate robust risk management, and navigate the evolving regulatory landscape with agility. The Road Ahead: What to Watch For in This Ambitious Venture As The BNB Treasury Company embarks on its journey towards a U.S. IPO, several key milestones and developments will be crucial to watch: The immediate focus will be on completing its fundraising within weeks. The success of this initial capital raise will be a strong indicator of investor appetite and confidence in the venture. Following this, the regulatory approval process with the U.S. SEC will be paramount. This phase could be protracted and will require meticulous adherence to all legal and financial requirements. Furthermore, market reception to the offering will be telling. How traditional investors, often more conservative, react to a publicly traded company solely focused on holding a single cryptocurrency will provide valuable insights into the broader acceptance of digital assets within mainstream finance. This initiative, backed by figures like CZ Binance and firms like 10X Capital, represents a significant step in the ongoing integration of cryptocurrency into global financial markets. It’s a testament to the enduring belief in the long-term value of digital assets and the innovative spirit driving the industry forward. Conclusion: A New Chapter for Digital Asset Investment The emergence of The BNB Treasury Company , with the formidable backing of YZi Labs and 10X Capital, marks a pivotal moment for the BNB token and the broader world of digital asset investment . By aiming for a U.S. IPO, this venture is not just seeking capital; it’s seeking legitimacy, broader adoption, and a new pathway for traditional investors to engage with the crypto economy. While challenges abound, the potential benefits—from enhanced liquidity and institutional participation to greater market transparency—are substantial. This bold move by a company focused on a specific BNB token strategy, spearheaded by the vision of CZ Binance ‘s family office, could indeed pave the way for a new era of crypto-related public offerings, forever changing how we perceive and invest in digital assets. To learn more about the latest crypto market trends, explore our article on key developments shaping Bitcoin and Ethereum price action.
Corporate Bitcoin holdings surged in Q2 2025, with companies adding a record 159,107 BTC, bringing total holdings to over 847,000 BTC.
YZi Labs and 10X Capital launch a BNB-focused treasury company. Nano Labs proactively invests in BNB to expand its financial strategies. Continue Reading: Changpeng Zhao Drives the Corporate BNB Challenge to New Heights The post Changpeng Zhao Drives the Corporate BNB Challenge to New Heights appeared first on COINTURK NEWS .
After weeks of consolidation and a lack of actual volatility, bitcoin finally broke out yesterday and charted a new peak at $120,000 before it corrected slightly. Many altcoins have produced even more impressive price pumps in the past 24 hours, led by PENGU, WIF, and FARTCOIN. BTC’s Latest Peak Liqudates Massive Whale Recall that the primary cryptocurrency began the month with stagnation and even a brief correction that drove it to just over $105,000. However, it reacted well at this point, erased all losses, and even jumped past $110,000 a day later. It couldn’t maintain its run and returned to $108,000, where it spent most of the weekend. Monday started with another breakout attempt, but to no avail as the bears emerged at $109,600 and pushed it south. After another day of consolidation on Tuesday and most of Wednesday, the cryptocurrency finally shot up on Wednesday evening. Perhaps due to Donald Trump’s call for lower interest rates, BTC skyrocketed past $110,000 and continued climbing to break its previous all-time high, setting a new one at $112,000 (on most exchanges). Although it has retraced by about a grand since then, its move to the upside caused a painful liquidation for a certain whale. Data from CoinGlass shows that someone was wrecked for over $51 million yesterday. BTC’s market cap now stands above $2.210 trillion, while its dominance over the alts is down to 62.4%. BTCUSD. Source: TradingView Alts in Green The declining BTC dominance in times of price pumps means that alts have performed better, a lot better. This is evident from many larger-cap ones, such as ETH, which tapped $2,800 for the first time in weeks. DOGE, ADA, HYPE, SUI, XLM, AVAX, HBAR, and SHIB are also well in the green, with gains of up to 10-11%. The biggest increases come from some lower-cap alts, such as PENGU, which has skyrocketed by over 34% amid rumors of a spot ETF. WIF (15%) and FARTCOIN (13%) follow suit. The cumulative market cap of all crypto assets has risen by approximately $100 billion since yesterday and is up to $3.540 trillion on CG. Cryptocurrency Market Overview. Source: QuantifyCrypto The post Short Whale Liquidated for Over $50M as Bitcoin (BTC) Surged to New ATH (Market Watch) appeared first on CryptoPotato .
Fundstrat’s Tom Lee says the S&P 500 has room to run. In a new interview with CNBC, Lee predicts the leading stock index could surge to 6,800 in the next few months, fueled by rate cuts from the U.S. Federal Reserve. “People always find quibbles with new highs, but we also know that for an institutional asset manager, it is not really excusable to be bearish when the market makes a new all-time high. So in other words, the institutions now have to start adding risk if we’re making all-time highs, because it’s a new bull market.” Lee says the FOMO (fear of missing out) trade is a component of the current market environment. “It’s merely a reorientation of perception, because the market’s only at 5% year-to-date, but we could be up 10%, so only half of the full-year gains have been realized, so if someone had fresh eyes on the market and knows the Fed’s being dovish and tariff risks are abating and multiples could expand, I think people could find many stocks to buy.” The S&P 500 set a new all-time high last week and is trading at 6,263.26 at time of writing. The index is up more than 0.6% in the past day and more than 1% in the past 5 days. Follow us on X , Facebook and Telegram Don't Miss a Beat – Subscribe to get email alerts delivered directly to your inbox Check Price Action Surf The Daily Hodl Mix Disclaimer: Opinions expressed at The Daily Hodl are not investment advice. Investors should do their due diligence before making any high-risk investments in Bitcoin, cryptocurrency or digital assets. Please be advised that your transfers and trades are at your own risk, and any losses you may incur are your responsibility. The Daily Hodl does not recommend the buying or selling of any cryptocurrencies or digital assets, nor is The Daily Hodl an investment advisor. Please note that The Daily Hodl participates in affiliate marketing. Generated Image: Midjourney The post Fundstrat’s Tom Lee Says FOMO Driving Major Stock Market Rally – Here’s His S&P 500 Price Target appeared first on The Daily Hodl .
On July 10, Bull, a prominent digital asset platform, revealed a strategic collaboration with the Solana Foundation to integrate Solana’s native stablecoin across Bull’s custody, payment, trading, and settlement services.
Pudgy Penguins (PENGU) experienced a remarkable 23.54% price surge after the SEC acknowledged Canary Capital’s innovative ETF filing, marking its highest level since January 2025. The proposed Canary PENGU ETF
DEX or Decentralized exchanges are essentially blockchain-based peer-to-peer marketplaces that allow users to conduct transactions
In the rapidly evolving landscape of artificial intelligence, where innovation often clashes with ethical concerns, Cluely has emerged as a particularly intriguing player. For those in the cryptocurrency space, where trust and transparency are paramount, the initial buzz around this AI startup might have raised eyebrows. Cluely, an AI tool designed to analyze online conversations via a hidden in-browser window, first gained notoriety for a controversial claim: its ‘undetectability’ feature supposedly allowed users to ‘cheat on everything.’ This bold assertion immediately positioned Cluely at the center of a heated debate about AI ethics and academic integrity. The Cluely Controversy: Roy Lee’s Bold Claims The story of Cluely and its co-founder, Roy Lee , is as captivating as it is contentious. Lee himself was suspended from Columbia University after openly admitting to using Cluely, then known as Interview Coder, to ‘cheat’ on a coding test for a developer position at Amazon. This personal anecdote, far from being a deterrent, became a central part of Cluely’s early marketing, creating significant buzz and drawing both fascination and condemnation. The company’s initial tagline, ‘cheat on everything,’ was a deliberate move, described by some as ‘rage-bait marketing,’ designed to capture attention and spark conversation. It certainly succeeded, but it also painted Cluely in a specific, often negative, light. Challenging the Undetectable: The Rise of Cheating Detectors The controversial nature of Cluely’s claims naturally led to a counter-response. On X, another Columbia University student, Patrick Shen, announced the launch of Truely, a product explicitly designed to catch ‘cheaters’ who use Cluely. Marketing itself as an ‘anti-Cluely,’ Truely claimed to detect unauthorized applications used during online meetings or interviews. This development seemed to set the stage for a technological arms race, where advanced AI tools for assistance would be met with equally advanced cheating detectors . Many observers expected Roy Lee and Cluely to be deeply concerned by this direct challenge to their ‘undetectability’ feature. Why Cluely’s Founder Isn’t Concerned About Detection Surprisingly, Truely’s launch did not faze Roy Lee . In a recent interview with Bitcoin World, Lee dismissed the notion that detectability was a core concern for Cluely . He stated, ‘We don’t care if we’re able to be detected or not. The invisibility function is not a core feature of Cluely. It’s a nifty add-on.’ Lee further elaborated that most enterprises, likely due to legal implications and the need for transparency, choose to disable the invisibility feature altogether. This statement marks a crucial turning point, indicating that the ‘cheating’ narrative, while effective for initial virality, was never the ultimate goal for Cluely’s long-term vision. Lee even praised Truely on X, while adding that Cluely ‘will likely start prompting our users to be much more transparent about usage,’ signaling a clear shift in strategy. Cluely’s Evolution: From ‘Cheating’ to Comprehensive AI Tools This strategic pivot became even more pronounced after Cluely secured a significant $15 million Series A funding round from Andreessen Horowitz (a16z) last month. With this substantial investment, Cluely has actively moved away from its provocative ‘cheating’ marketing. The company’s tagline has been subtly but significantly changed from ‘cheat on everything’ to ‘Everything You Need. Before You Ask. … This feels like cheating.’ This revised tagline acknowledges the perception of ease and advantage Cluely offers, but frames it within a context of legitimate utility rather than illicit activity. This re-branding positions Cluely not as a tool for deception, but as a powerful assistant that provides an almost unfair advantage due to its efficiency. Cluely’s Ambitious Vision: Beyond ChatGPT as an AI Startup Lee’s ambitions for Cluely extend far beyond merely being a tool for gaining an edge in specific scenarios. His grand vision is for Cluely to supersede ChatGPT and become the go-to AI tool for everyday information retrieval and interaction. ‘Every time you would reach for chatgpt.com, our goal is to create a world where you instead reach for Cluely,’ Lee declared. The key differentiator, according to Lee, is Cluely’s unique ability to understand context. Unlike ChatGPT, which operates largely in a vacuum, Cluely ‘also knows what’s on your screen and hears what’s going on in your audio.’ This contextual awareness, Lee believes, will make Cluely an indispensable assistant, capable of providing relevant information and insights proactively, based on a user’s real-time activities and conversations. This positions Cluely as a pioneering AI startup aiming for ubiquitous integration into digital workflows. In conclusion, Cluely’s journey from controversial ‘cheating’ tool to ambitious AI powerhouse highlights the dynamic and often unpredictable nature of tech innovation. Roy Lee’s steadfast focus on Cluely’s core utility, rather than its initial viral gimmick, demonstrates a clear strategic vision. The company’s shift in marketing, backed by significant venture capital, signals its intent to become a foundational AI tool, moving beyond the realm of mere detection evasion and into a future where AI proactively assists users with unparalleled contextual awareness. The debate around AI ethics will undoubtedly continue, but Cluely appears determined to carve out its place as a legitimate, powerful AI solution. To learn more about the latest AI market trends, explore our article on key developments shaping AI Models features.
10X Capital has launched the BNB Treasury Company, backed by YZi Labs, creating an independent US initiative for digital asset treasury management that focuses exclusively on BNB Chain ecosystem investments. The company plans to pursue a public listing on a major U.S. stock exchange, providing American investors exposure to BNB, the world’s fourth-largest digital asset by market capitalization. 10X Capital is proud to announce a game changer, the first $BNB Treasury Company in the U.S. with the support of @YZiLabs , led by $GLXY co-founder David @Namdar , 10X CIO Russell Read, and @SaadNaja , formerly of @krakenfx . Stay Tuned! https://t.co/Lb4CC6YhaV — 10X Capital (@10XCapitalUSA) July 10, 2025 “Strategy” of the Binance Ecosystem The venture aims to replicate the success of Bitcoin treasury strategies pioneered by Strategy , targeting BNB’s $92 billion market cap and position as the native token of Binance’s ecosystem. Leadership includes digital assets veteran David Namdar, co-founder of Galaxy Digital and a former Millennium Management executive, alongside institutional investor Russell Read, a former CIO of CalPERS and the Alaska Permanent Fund. The announcement coincides with accelerating corporate adoption of BNB as a strategic reserve asset, led by Chinese firm Nano Labs’ $50 million acquisition of 74,315 BNB tokens at $672.45 per coin. Nano Labs plans to control 5-10% of BNB’s circulating supply through a $1 billion accumulation strategy using convertible notes and private placements. Additional corporate initiatives include hedge fund executives seeking $100 million to purchase BNB through Build & Build Corporation, marking the first Nasdaq-listed company to hold BNB on its balance sheet. The initiative, led by former Coral Capital Holdings executives Patrick Horsman, Joshua Kruger, and Jonathan Pasch, will also follow MicroStrategy’s business model for corporate Bitcoin accumulation. The fundraising targets are expected to be completed before the end of July. Corporate Treasury Revolution is Moving Away From Bitcoin-Only Strategy Nano Labs established itself as the first major public company to stockpile BNB at scale, bringing its total digital asset reserves to $160 million, which includes Bitcoin holdings. @NanoLabsLtd has entered into a $500 million convertible note agreement as part of a broader strategy to accumulate BNB worth up to $1 billion. #NanoLabs #BNB https://t.co/mPyfq9HiSQ — Cryptonews.com (@cryptonews) June 24, 2025 The Hong Kong-listed company completed comprehensive evaluations of BNB’s utility , network security, and long-term investment potential before committing to the accumulation strategy. Even on the regulatory level, Bhutan’s Gelephu Mindfulness City has announced the inclusion of BNB in its official strategic reserves , alongside Bitcoin and Ethereum, becoming one of the first jurisdictions to formally recognize the token in its government portfolios. The trend extends beyond BNB, with GameSquare announcing $100 million Ethereum treasury allocation . GameSquare’s Ethereum strategy aims for yields of 8-14% through Dialectic’s Medici platform, which is significantly higher than the standard ETH staking returns of 3-4%. The media and entertainment firm raised $8 million in public offerings to fund the ETH treasury allocation. Similarly, Bit Digital completed its transformation by selling 280 BTC and deploying $172 million to accumulate over 100,000 ETH , positioning it among the largest public Ethereum holders globally. Bit Digital goes all-in on Ethereum, dumping all 280 $BTC to build massive 100K+ $ETH treasury after $172M capital raise targeting preeminent $ETH holding company status. #Bitcoin #Ethereum https://t.co/nBtaOQcNwt — Cryptonews.com (@cryptonews) July 8, 2025 The company operates 21,568 ETH in native staking protocols, earning 211 ETH in rewards during the first quarter of 2025. Binance Ecosystem Expansion Drives Institutional Adoption Binance unveiled Institutional Loans, offering verified corporate clients up to 4x leverage by borrowing against multiple accounts without requiring asset consolidation. The cross-collateralized credit line supports over 400 collateral assets, with major tokens like BTC, ETH, and BNB exempt from haircut ratios. The exchange continues demonstrating appeal to large market participants, with average Bitcoin deposits spiking to 7 BTC during price peaks, the highest among all exchanges. Binance also leads altcoin deposit activity, with up to 59,000 daily deposits, more than double the volume of Coinbase. Just yesterday, Kraken partnered with BNB Chain to expand the reach of xStocks , tokenizing U.S. equities and deploying BEP-20 tokens for assets such as Apple, Tesla, and Nvidia. BNB Chain’s Maxwell upgrade reduced block times from 1.5 seconds to 0.75 seconds, achieving sub-second finality while maintaining an average transaction fee of $0.04. The post 10X Capital Launches BNB Treasury Company Backed by YZi Labs appeared first on Cryptonews .