In the hyper-competitive world of crypto marketing, visibility alone isn't enough. You need targeted, converting traffic—not vanity press. While hundreds of PR agencies promise buzz, only a few deliver real acquisition outcomes. Here’s a breakdown of the top crypto PR agencies that specialize in traffic acquisition, with a spotlight on Outset PR's in-house approach. Outset PR Drives Targeted Traffic Through In-House Media Distribution Outset PR is a performance-focused crypto PR firm, prioritizing verifiable outcomes over vague visibility promises. The agency has developed proprietary in-house tools that allow it to distribute a large volume of SEO-optimized articles across media outlets known to appear in Google Top Stories and Google Discover—two of the most effective channels for driving organic visibility in the crypto space. Rather than chasing generic coverage, Outset PR focuses on producing content that converts. Each article is designed with user acquisition in mind, combining data-informed headlines, straightforward messaging, and placements in feeds where engaged retail and institutional audiences are active. Strategic Approach to Content and Placement Outset’s process begins with identifying the most marketable aspects of a project—what the firm refers to as “clickable angles.” From there, it builds narratives that are structured to rank well in search while remaining accessible to the intended readership. Key elements of this approach include: Selection of relevant media with high visibility in Google Discover and Top Stories. Planning and writing content that supports lead generation efforts and improves the discoverability of the project. Optimizing copy for both search performance and contextual fit within the feed environment. Direct outreach and negotiation to secure placements on high-impact platforms, rather than relying solely on syndication. Verifiable Outcomes Outset’s model is designed to deliver qualified traffic rather than awareness for its own sake. Projects that have used the firm’s services—ranging from meme coins to early-stage DeFi platforms—have reported increases in presale participation and user engagement tied directly to this targeted media exposure. The firm’s integration of PR strategy with SEO, analytics, and conversion metrics reflects a broader shift in Web3 communications, as teams seek to align marketing spend with tangible growth outcomes. Explore All Services Offered by Outset PR MarketAcross: Long-Term Visibility for Established Projects MarketAcross is one of the more established names in crypto PR, with a portfolio that includes high-profile clients such as Binance, Polkadot, and eToro. The agency focuses on delivering guaranteed placements in crypto-native media through a mix of syndication and editorial relationships. Approach: Works extensively with top-tier media outlets to place SEO-aligned articles. Emphasizes content that ranks for key crypto search terms, offering long-term visibility through organic search. Best For Projects seeking consistent brand exposure, especially those with institutional backing or multi-phase rollout strategies. Coinbound: Community-Led Growth Through Media and Influencers Coinbound blends traditional media placement with a heavier emphasis on social media engagement, targeting platforms like Twitter and Discord where crypto users tend to congregate. The agency is known for integrating PR efforts with influencer campaigns to support product launches and community-building. Approach Combines press coverage with KOL activations, influencer threads, and community-led amplification. Uses retargeting strategies to extend the lifespan of PR placements through YouTube and Twitter ads. Best For Projects in NFTs, GameFi, or Web3 social sectors aiming to build active communities alongside media outreach. Luna PR: Strategic Access to Asia and MENA Markets Luna PR, headquartered in Dubai, serves as a bridge for Web3 companies entering Middle Eastern and Southeast Asian markets. The agency combines traditional public relations with investor communications and regional influencer outreach. Approach Packages media placements with regional influencer content, including Twitter Spaces and video integrations. Offers access to investor and retail audiences in the UAE, India, and surrounding markets. Best For Firms looking to build visibility in emerging markets, particularly across GCC and Asia-Pacific regions. Melrose PR: Reputation Building Through Credibility-First Media Melrose PR focuses on thought leadership and founder positioning, often targeting tier-1 business outlets and crypto-focused podcasts. The agency operates out of the U.S. and specializes in raising the professional profile of blockchain startups and infrastructure companies. Approach Places clients in mainstream business media and widely followed podcasts. Uses a mix of editorial exposure and SEO support to reinforce long-term reputational goals Best For Projects focused on infrastructure, enterprise use cases, or seeking to attract VC interest through reputation and expertise. Final Thoughts In today’s market, founders don’t need empty headlines—they need coverage that converts. That’s where Outset PR is leading the charge with a performance-native mindset. Their in-house acquisition technique fuses virality with metrics, helping Web3 companies turn buzz into buyers. Whether you’re launching a meme coin, gearing up for a CEX listing, or trying to onboard real users to your app, these five agencies offer the best blend of visibility, trust, and traffic. Frequently Asked Questions (FAQ) What makes a PR agency effective for traffic acquisition in crypto? An effective crypto PR agency for traffic acquisition delivers qualified, measurable traffic. This means the agency focuses on creating content that ranks in search engines, reaches active crypto audiences, and drives users toward specific actions, such as signing up, investing, or joining a community. How is Outset PR different from traditional PR firms? Outset PR has developed in-house media distribution technology that enables widespread placement of SEO-optimized content in outlets that rank in Google Top Stories and Discover. Unlike traditional firms that prioritize coverage volume, Outset focuses on user acquisition metrics. What are Google Top Stories and Google Discover, and why do they matter? Google Top Stories and Discover are highly visible content surfaces that drive significant mobile traffic. When an article appears in these feeds, it reaches readers actively browsing for crypto-related news—often resulting in higher engagement rates than traditional media placements. Which agency is best for early-stage or presale projects? Outset PR is well-suited for early-stage startups, especially those focused on token launches, community building, and fast user acquisition. Its methods prioritize visibility that leads to action, which is critical during fundraising or presale periods. Is guaranteed media placement better than organic outreach? Guaranteed placements ensure your content will appear in specific outlets, which can be valuable for consistency and reach. However, organic outreach—when paired with performance strategy and SEO optimization—often yields higher-quality traffic. The strongest agencies, like Outset PR and MarketAcross, combine both. Disclaimer: This article is provided for informational purposes only. It is not offered or intended to be used as legal, tax, investment, financial, or other advice.
Arbitrum Timeboost is revolutionizing transaction ordering on Ethereum’s leading Layer-2 network, generating $2 million in fees and enhancing DeFi efficiency. This innovative policy prioritizes transactions based on fee premiums, offering
The reactivation of the Ancient Whale address, which holds a substantial 10,000 BTC, marks a significant event in the cryptocurrency market after approximately 14 years of dormancy. This rare movement
As the leading cryptocurrency Bitcoin (BTC) gradually approaches its previous ATH of around $111,700, it is wondered whether it can maintain this upward momentum. At this point, some analysts state that the recent movements in BTC indicate an accumulation phase before the rise, while some analysts argue that BTC has peaked and the bull will end. One of these analysts was Rekt Capital. Rekt Capital said in its latest analysis that Bitcoin's rise and bull cycle could end within three months. The Bull May End in October! Crypto analyst Rekt Capital said that if Bitcoin follows a similar pattern to its 2020 cycle, there are only a few months left for the price to rise in the current bull cycle. The analyst noted that the current bull run could end within the next three months, with the cycle likely to peak this October. At this point, the analyst noted that if the Bitcoin cycle follows the 2020 pattern, the market will likely peak in October, 550 days after the Bitcoin halving in April 2024. “We potentially have two to three months left in this bull market.” This prediction from Rekt Capital contradicts other estimates suggesting that the current bull market could extend into 2026. On this point, the analyst argued that many analysts are ignoring the halving cycle and historical patterns. “Many people are happy to throw away time-tested principles, but it is really important to trust such criteria. But recently, the historically more reliable halving metric has been sidelined in favor of a new narrative like Bitcoin’s correlation with the global M2 Money Supply.” *This is not investment advice. Continue Reading: Famous Analyst Said Don't Believe Other Analysts, Announced the Date When the Bitcoin Bull Will End! "We Only Have a Few Months! Here's Why!"
Growth alone is a necessary but insufficient precondition to a new golden age. Bitcoin supplies the missing ingredient.
Bitcoin has seen a sharp drop influenced by whale actions and China’s news. Technical experts are closely monitoring altcoins like SOL and ETH for potential shifts. Continue Reading: The Impact of Bitcoin’s Decline: ALT, SOL, and ETH Insights Revealed! The post The Impact of Bitcoin’s Decline: ALT, SOL, and ETH Insights Revealed! appeared first on COINTURK NEWS .
Unified liquidity is revolutionizing decentralized finance (DeFi) by eliminating oracle dependency, enabling permissionless leverage and shorting for long-tail tokens. This innovation merges swap and lending infrastructures into a single pool,
After weeks of sideways movement and declining volatility, XRP is showing signs of life once again. The recent liquidity sweep and the break of key technical levels suggest a potential shift in momentum. However, bulls still face several overhead resistances that could determine whether this is a short-term relief rally or the beginning of a more sustained uptrend. XRP Price Analysis: Technical By ShayanMarkets The USDT Pair On the daily chart, XRP has bounced strongly after sweeping the sell-side liquidity below the $2 level. That sweep was followed by a strong bullish engulfing candle, signalling aggressive buying interest from that zone. The price has since reclaimed the 100-day moving average and is currently testing the 200-day MA and the descending resistance of the multi-month descending channel around $2.40. A clean breakout above this zone could open the door toward the $3 resistance cluster. If momentum continues, bulls may even eye a rally toward the major supply area near $4. However, failure to break this structure could result in another retracement back to the $1.60 demand zone. If that level breaks again without a new higher high, the structure would remain bearish. The RSI at 58 is also neutral-bullish, supporting a short-term continuation move, but not yet signalling overbought conditions. Source: TradingView The BTC Pair XRP/BTC is still trading inside the descending wedge and hasn’t confirmed a breakout yet. The pair is hovering just beneath the wedge’s upper boundary and the key resistance zone at 2100 SAT, which is just below the 100 and 200 EMAs. Despite several attempts to push higher, it has failed to break and close above this confluence. Until that happens, the downtrend structure remains intact, and the wedge is still in play. If a rejection follows, we could see another drop toward the lower boundary near 1800 SAT. Moreover, the RSI sitting around the neutral 50 level signals indecision, making a confirmed breakout or rejection crucial for the next move. Source: TradingView The post Ripple Price Analysis: $1.5 or $3 – Which Will be First for XRP This Year? appeared first on CryptoPotato .
Bitcoin and most altcoins declined on Friday, July 4, as investors booked profits, trade jitters resurfaced, and expectations for a Federal Reserve interest rate cut diminished. Bitcoin ( BTC ) dropped to $107,800, retreating sharply from this week’s high of $110,200. Leading the losses among altcoins were SPX6900 ( SPX ), Ethena ( ENA ), Dogwifhat ( WIF ), and Pepe ( PEPE ). Bitcoin and altcoins likely dropped because of the recent US nonfarm payrolls jobs data and their implications to the Federal Reserve. In a report on Thursday, the Bureau of Labor Statistics said that the economy added 147,000 jobs in June, while the unemployment rate dropped to 4.2%. The figures were better than the expected addition of 100,000 jobs and contrasted with the ADP report, which had indicated a loss of over 33,000 private-sector jobs. The unemployment rate was also lower than forecasts, which had projected a rise to 4.3%. You might also like: Russia’s Rostec launches ruble-backed stablecoin RUBx on Tron blockchain The report means that the Federal Reserve will not cut interest rates in July as Jerome Powell hinted earlier this week. Bitcoin and other altcoins do well when there are hopes of interest rate cuts. The crypto market also pulled back as the July 7 deadline for new tariffs approached. President Donald Trump has so far reached agreements with China, Vietnam, and the UK, but deals with key trading partners including Japan, South Korea, and the European Union remain unresolved. This raises the risk of an extended trade war. Bitcoin and other crypto tokens crashed in April after the Liberation Day speech and then bounced back after Trump announced the three-month pause to allow for negotiations. Bitcoin and altcoins dropped because of the US holiday and profit-taking The U.S. Independence Day holiday also contributed to a decline in trading activity, adding to downward pressure on digital assets. According to CoinMarketCap, 24-hour trading volume fell 33% to $94.57 billion. The decline appears partly driven by profit-taking, as traders locked in gains from the recent rally. Several of the week’s best performers, including Pudgy Penguins, Bonk, Fartcoin, and Dogwifhat, were among Friday’s top laggards. Still, the ongoing retreat could be temporary since Bitcoin has strong fundamentals, with ETF demand rising and supply on exchanges falling. It has also formed a cup-and-handle and a bullish flag pattern, pointing to a rebound in the near term. You might also like: Ondo Finance to acquire SEC-regulated broker-dealer Oasis Pro
BitcoinWorld Bitcoin’s Breakthrough: Could BTC Price Target $120,000 by July? The cryptocurrency world is buzzing with anticipation! A bold new forecast from crypto services provider Matrixport has sent ripples across the market, suggesting that Bitcoin’s price prediction could see the leading digital asset soar to an astonishing $120,000 as early as this month. For many investors, this raises a crucial question: is this an achievable target, or just another speculative whisper in the wind? Let’s dive deep into the factors fueling this optimistic outlook and what it could mean for the future of the crypto landscape. Unpacking Matrixport’s Bold Bitcoin Price Prediction In a recent update shared on X, Matrixport, a prominent name in crypto financial services, laid out a compelling case for a significant upside movement in Bitcoin’s value. Despite sustained institutional accumulation and robust inflows into Bitcoin Spot Exchange-Traded Funds (ETFs), BTC has largely remained within a trading range. This prolonged consolidation often tests investor patience, yet Matrixport sees it as a coiled spring, ready to unleash substantial gains. Their analysis points towards an upside potential ranging between $116,000 and a staggering $120,000. What makes this Matrixport Bitcoin prediction particularly intriguing is the specific timeline: “as early as this month.” This suggests a belief in rapid price appreciation, driven by a confluence of technical and fundamental indicators that they believe are aligning for a powerful breakout. It’s a testament to the dynamic nature of the crypto market, where periods of calm can swiftly give way to explosive volatility. Why is BTC Price Target Set So High? Key Drivers Several underlying factors contribute to Matrixport’s confident BTC price target . Understanding these drivers is crucial for grasping the potential trajectory of Bitcoin: Strong ETF Inflows: The introduction of spot Bitcoin ETFs in the U.S. has been a game-changer, opening the floodgates for traditional finance to access Bitcoin. Consistent net inflows into these products demonstrate sustained institutional demand, signaling long-term conviction in Bitcoin as a legitimate asset class. Even during periods of sideways price action, these inflows have provided a solid demand floor. Sustained Institutional Accumulation: Beyond ETFs, various institutions, including corporations, asset managers, and even sovereign wealth funds, continue to accumulate Bitcoin. This steady accumulation removes supply from the open market, creating scarcity that can drive prices higher when demand surges. Decreased Volatility and Market Maturity: Perhaps one of the most telling indicators cited by Matrixport is Bitcoin’s volatility dropping to multi-year lows. While some might interpret low volatility as a sign of stagnation, in mature markets, it often precedes significant price movements. It suggests that Bitcoin is becoming less susceptible to wild speculative swings and more aligned with traditional asset behaviors, indicating increased market maturity. This stability can attract even more conservative institutional capital. Bitcoin in July: A Historical Look at Seasonal Trends One of the fascinating aspects of Matrixport’s analysis hinges on historical patterns. The report highlights that Bitcoin July performance has historically been robust, with an impressive average return of 9.1% for the month. While past performance is never a guarantee of future results, seasonal trends can sometimes offer valuable insights into market psychology and capital flows. If these historical seasonal trends hold true, and combined with the current building capital inflows, Matrixport believes Bitcoin is poised to breach crucial resistance levels. Breaking past these technical barriers, often psychological as well as chart-based, could trigger a cascade of buying interest, propelling the price towards their ambitious $116,000 to $120,000 range. It’s a scenario where history rhymes, amplified by contemporary market dynamics. Navigating the Crypto Market Analysis: Challenges & Opportunities While the prospect of Bitcoin reaching $120,000 is exciting, a balanced crypto market analysis requires acknowledging potential challenges and opportunities. No prediction is without its risks, and smart investors always consider both sides of the coin. Potential Challenges: Macroeconomic Headwinds: Broader economic factors, such as interest rate changes, inflation data, or global geopolitical events, can significantly impact investor sentiment across all asset classes, including crypto. Regulatory Scrutiny: Increased regulatory attention or unexpected policy shifts in major economies could introduce uncertainty and dampen enthusiasm. Sudden Supply Shocks: While less likely, large sell-offs from whales or unforeseen events impacting major exchanges could temporarily disrupt the market. Actionable Insights for Investors: Risk Management: Always invest only what you can afford to lose. Volatility, even when decreasing, remains a characteristic of the crypto market. Dollar-Cost Averaging (DCA): Consider a strategy of regular, smaller investments rather than a single large lump sum, to mitigate the impact of short-term price fluctuations. Stay Informed: Keep abreast of market news, technical analysis, and fundamental developments. Understanding the narratives driving the market is key. Diversification: While Bitcoin is a dominant force, consider diversifying your crypto portfolio to spread risk. The Road Ahead: Will Bitcoin Break New Ground? The latest forecast from Matrixport presents a compelling narrative for Bitcoin’s near-term future. The convergence of strong institutional demand, a maturing market, and historically favorable seasonal trends paints a picture of significant upside potential. While the journey to $120,000 may encounter its share of twists and turns, the underlying fundamentals suggest that Bitcoin is indeed entering a new phase of its evolution. Whether it hits the $120,000 mark by July or takes a little longer, the discussion around such ambitious targets underscores the growing confidence in Bitcoin’s long-term value proposition. As the market continues to evolve, keeping an eye on these key indicators will be paramount for anyone navigating the exciting world of digital assets. To learn more about the latest Bitcoin trends, explore our article on key developments shaping Bitcoin price action. This post Bitcoin’s Breakthrough: Could BTC Price Target $120,000 by July? first appeared on BitcoinWorld and is written by Editorial Team