Standard Chartered’s decision to enable Ethereum trading for institutional clients marks a pivotal moment in crypto adoption. As traditional finance continues to embrace blockchain assets, Ethereum is emerging as more than just a decentralized platform—it’s becoming a key investment vehicle for major players. This institutional wave may not only validate Ethereum's long-term potential but also spark a broader rally across select altcoins poised to benefit from increased capital inflow. Ethereum on the Rise: Can It Surge Beyond $3360 Soon? Source: tradingview Ethereum's price is bouncing between $2644 and $3167. Recently, it's been gaining ground, with a notable climb of over 17% in the past month. The current plateau near $3167 suggests a tug-of-war between bullish hope and market caution. If momentum persists, it could test resistance around $3365 soon. Breaking past this might propel ETH towards the next hurdle at nearly $3888, marking a potential jump of about 19% from current highs. However, those watching its movements will note the strong safety net around $2318, preserving ETH's potential rise. Right now, all eyes are on whether this crypto giant can maintain its upward sprint or take a breather. Conclusion With Ethereum now in the spotlight of institutional finance, its near-term price action could reflect deeper shifts in market sentiment. A push past key resistance levels might attract further investment, while a pullback could offer entry points for bullish long-term positions. As major banks and funds expand their exposure, ETH isn’t just another asset—it’s fast becoming a bellwether for crypto’s next institutional era. Disclaimer: This article is provided for informational purposes only. It is not offered or intended to be used as legal, tax, investment, financial, or other advice.
The possibility of Ethereum overtaking Bitcoin stirs excitement in the crypto world. As the next market surge approaches, many wonder if ETH might finally outperform BTC. This article delves into the potential for Ethereum's rise and explores which cryptocurrencies are poised for significant growth. This analysis is delivered by Outset PR, a crypto communications agency that combines high-touch strategy with data-driven performance metrics. Ethereum Price Action: Poised for Potential Growth Source: tradingview Ethereum's price currently floats between two thousand six hundred and three thousand one hundred. The crypto has seen a near 18% bump in the last week, hinting at bullish momentum. Its ten-day moving average of just over three thousand matches its 100-day average, showing stability. With its RSI above 60, Ethereum isn’t in overbought territory, suggesting room for growth. If Ethereum breaks its nearest resistance at three thousand three hundred, it could climb to its second resistance near three thousand nine hundred—a growth potential of around 23%. However, it needs to stay above its support at two thousand three hundred to maintain momentum. Overall, signs point to possible positive movement ahead. Bitcoin Steadily Rises: Potential To Break Key Resistance Source: tradingview Bitcoin's price is riding a positive wave, oscillating between $111,000 and $122,000. It's witnessing strong upward momentum, with a significant climb of around 14.5% over the last month. Currently, it's only a modest leap away from surpassing a resistance point at $126,000. If BTC can break through this, the next strong point lies around $137,000. Such moves could represent a potential growth of around 13% from the current range. The current trends indicate healthy interest and possible further gains, with the market showing signs of bullishness. Enthusiasts are watching closely as Bitcoin inches towards new frontiers. PR with C-Level Clarity: Outset PR’s Proprietary Techniques Deliver Tangible Results If PR has ever felt like trying to navigate a foggy road without headlights, Outset PR brings clarity with data. It builds strategies based on both retrospective and real-time metrics, which helps to obtain results with a long-lasting effect. Outset PR replaces vague promises with concrete plans tied to perfect publication timing, narratives that emphasize the product-market fit, and performance-based media selection. Clients gain a forward-looking perspective: how their story will unfold, where it will land, and what impact it may create. While most crypto PR agencies rely on standardized packages and mass-blast outreach, Outset PR takes a tailored approach. Each campaign is calibrated to match the client’s specific goals, budget, and growth stage. This is PR with a personal touch, where strategy feels handcrafted and every client gets a solution that fits. Outset PR’s secret weapon is its exclusive traffic acquisition tech and internal media analytics. Proprietary Tech That Powers Performance One of Outset PR’s most impactful tools is its in-house user acquisition system. It fuses organic editorial placements with SEO and lead-generation tactics, enabling clients to appear in high-discovery surfaces and drive multiples more traffic than through conventional PR alone. Case in point: Crypto exchange ChangeNOW experienced a sustained 40% boost in reach after Outset PR amplified a well-polished organic coverage with a massive Google Discover campaign, powered by its proprietary content distribution engine. Drive More Traffic with Outset PR’s In-house Tech Outset PR Notices Media Trends Ahead of the Crowd Outset PR obtains unique knowledge through its in-house analytical desk which gives it a competitive edge. The team regularly provides valuable insights into the performance of crypto media outlets based on the criteria like: domain activity month-on-month visibility shifts audience geography source of traffic By consistently publishing analytical reports, identifying performance trends, and raising the standards of media targeting across the industry, Outset PR unlocks a previously untapped niche in crypto PR, which poses it as a trendsetter in this field. Case in point: The careful selection of media outlets has helped Outset PR increase user engagement for Step App in the US and UK markets. Outset PR Engineers Visibility That Fits the Market One of the biggest pain points in Web3 PR is the disconnect between effort and outcome: generic messaging, no product-market alignment, and media hits that generate visibility but leave business impact undefined. Outset PR addresses this by offering customized solutions. Every campaign begins with a thorough research and follows a clearly mapped path from spend to the result. It's data-backed and insight-driven with just the right level of boutique care. Conclusion Ethereum's potential to surpass Bitcoin in a future surge remains a topic of debate. Some key factors could influence the outcome, including technological upgrades and growing institutional interest. Bitcoin's dominance has held firm due to its strong brand and pioneering status. Strategic communications, as exemplified by Outset PR, are crucial for projects aiming to boost visibility and user engagement. Outset PR demonstrates how performance-led crypto PR can effectively align storytelling with business outcomes. The agency offers Web3 teams a repeatable framework for converting exposure into traction by integrating analytics, targeted media placement, and proprietary traffic technology. You can find more information about Outset PR here: Website: outsetpr.io Telegram: t.me/outsetpr X: x.com/OutsetPR Disclaimer: This article is provided for informational purposes only. It is not offered or intended to be used as legal, tax, investment, financial, or other advice.
Canada-listed Planet Ventures has expanded its Bitcoin holdings by acquiring an additional 3.02 BTC, reinforcing its commitment to digital assets amid growing institutional interest. This strategic move increases Planet Ventures’
BitcoinWorld Bitcoin Holdings: Planet Ventures’ Strategic Expansion with New BTC Acquisition In a significant move that underscores the growing institutional confidence in digital currencies, Canada-listed Planet Ventures has once again made headlines. The company recently announced a strategic acquisition of an additional 3.02 Bitcoin (BTC), significantly bolstering its Bitcoin holdings and signaling a continued commitment to the world’s leading cryptocurrency. Who is Planet Ventures and Why Are They Investing in Crypto? Planet Ventures , a publicly traded company based in Canada, has been steadily making its mark in the digital asset space. While many traditional firms are still contemplating their entry into the volatile yet lucrative cryptocurrency market, Planet Ventures has chosen a proactive approach. Their strategy aligns with a growing number of forward-thinking corporations that view Bitcoin not just as a speculative asset, but as a legitimate treasury reserve asset. This move by Planet Ventures is indicative of a broader trend where companies are seeking alternative stores of value and growth opportunities outside of traditional financial instruments. By diversifying into digital assets, they aim to hedge against inflation, capitalize on potential appreciation, and signal a modern, innovative outlook to their investors. This foresight positions them among the early adopters in the corporate world. Decoding Planet Ventures’ Growing Bitcoin Holdings The recent announcement details the acquisition of an additional 3.02 BTC. This incremental purchase might seem modest on its own, but it pushes Planet Ventures’ total Bitcoin holdings to an impressive 19.71 BTC. For a company to publicly disclose and consistently increase its Bitcoin reserves speaks volumes about its conviction in the long-term value proposition of the digital gold. What does 19.71 BTC represent? While the exact fiat value fluctuates daily with market prices, this cumulative figure positions Planet Ventures as a notable player among publicly listed companies with Bitcoin on their balance sheets. It signifies a calculated accumulation strategy, potentially aimed at building a robust digital treasury that can appreciate over time and provide a hedge against economic uncertainties and traditional financial system risks. The Rationale Behind This Latest BTC Acquisition Every BTC acquisition by a public company is typically driven by a well-thought-out strategy. For Planet Ventures, this latest purchase likely stems from a combination of factors. It could be a response to current market conditions, perhaps seeing a favorable entry point, or simply a continuation of a pre-defined dollar-cost averaging strategy designed to mitigate volatility over time. The decision to make another BTC acquisition underscores a belief in Bitcoin’s fundamental value proposition: its decentralized nature, scarcity, and potential as a global, censorship-resistant store of value. Companies like Planet Ventures are increasingly recognizing Bitcoin as a viable alternative to traditional cash reserves, which are subject to inflationary pressures and diminishing returns in low-interest-rate environments. This strategic move highlights a long-term vision for their corporate treasury. Broader Implications for Corporate Crypto Investment Planet Ventures’ consistent activity in the crypto space contributes to a broader narrative of increasing corporate crypto investment . This trend, spearheaded by companies like MicroStrategy and Tesla, validates Bitcoin and other digital assets as legitimate components of a corporate treasury strategy. It signals to the wider market that cryptocurrencies are maturing beyond speculative assets into fundamental financial instruments. The benefits for companies engaging in crypto investment are clear: potential for significant capital appreciation, diversification of treasury assets, and an appeal to a new generation of investors. However, challenges remain, including market volatility, evolving regulatory landscapes, and the need for robust security measures to protect these digital holdings. Despite these hurdles, the momentum for corporate adoption appears to be growing, indicating a shift in traditional finance. What’s Next for Planet Ventures’ Digital Assets Strategy? With their total Bitcoin holdings now at 19.71 BTC, what does the future hold for Planet Ventures’ digital assets strategy? It’s reasonable to expect that the company will continue to monitor market conditions closely and potentially make further acquisitions if they align with their long-term financial objectives. Their consistent approach suggests a strategic, rather than opportunistic, engagement with the crypto market, focusing on sustained growth. Beyond Bitcoin, it will be interesting to observe if Planet Ventures diversifies its digital assets portfolio to include other major cryptocurrencies or perhaps explore opportunities in decentralized finance (DeFi) or non-fungible tokens (NFTs) in the future. Their current focus on Bitcoin, however, indicates a foundational belief in the leading cryptocurrency as a primary store of value and a cornerstone of their treasury management. Planet Ventures’ latest acquisition of 3.02 BTC, pushing its total holdings to 19.71 BTC, is more than just a transaction; it’s a statement. It reinforces the growing confidence among public companies in Bitcoin as a strategic asset and highlights the ongoing shift in corporate treasury management. As the digital economy continues to evolve, companies like Planet Ventures are paving the way for mainstream institutional adoption of cryptocurrencies, setting a precedent for others to follow. To learn more about the latest Bitcoin and crypto investment trends, explore our article on key developments shaping Bitcoin’s institutional adoption. This post Bitcoin Holdings: Planet Ventures’ Strategic Expansion with New BTC Acquisition first appeared on BitcoinWorld and is written by Editorial Team
On Tuesday, July 15th, the crypto market witnessed heightened volatility amid the regulatory development in the U.S. House…
Citigroup is making strategic moves into the stablecoin market, signaling a significant shift among traditional financial institutions toward digital assets. Despite skepticism from some leaders like JPMorgan’s CEO, major banks
As the crypto market heats up, Solana is positioning itself for a significant rise. The burning question is whether it can surpass Ethereum in this bullish phase. This article delves into the potential of Solana and highlights which digital coins are primed for growth, capturing the interest of investors looking for the next big opportunity. This analysis is brought to you by OutsetPR . As a crypto-native PR firm, Outset PR specializes in crafting communication strategies built on data, trend signals, and market relevance, empowering crypto leaders to transform fleeting opportunities into sustained visibility and growth. Solana Eyes $179 as Momentum Builds Amid Recent Gains Source: tradingview Solana's price is dancing between roughly $150 and $170, showing a healthy uptick over the past week and month. A key resistance lies just shy of $180, and if Solana pushes past this, the next target could be near $200. With recent upgrades of nearly 10% for the week and over 12% for the month, Solana's upward journey seems promising. Market watchers are keen to see if this momentum continues, with hopes that it can reach the next resistance for a possible rise of about 18% from current levels. However, it is sailing just above the $138 support, cautious of downside risks. Ethereum Price Action: Poised for Potential Growth Source: tradingview Ethereum's price currently floats between two thousand six hundred and three thousand one hundred. The crypto has seen a near 18% bump in the last week, hinting at bullish momentum. Its ten-day moving average of just over three thousand matches its 100-day average, showing stability. With its RSI above 60, Ethereum isn’t in overbought territory, suggesting room for growth. If Ethereum breaks its nearest resistance at three thousand three hundred, it could climb to its second resistance near three thousand nine hundred—a growth potential of around 23%. However, it needs to stay above its support at two thousand three hundred to maintain momentum. Overall, signs point to possible positive movement ahead. Outset PR Crafts Communications Like a Workshop, Powered by Data Founded by renowned crypto PR expert Mike Ermolaev , Outset PR operates like a hands-on workshop, building every campaign with market fit in mind. Instead of offering random placements or templated packages, Outset PR carefully weaves a client’s story into the market context, showcasing what organic PR looks like: Media outlets are selected based on metrics like discoverability, domain authority, conversion rates, and viral potential Pitches are tailored to fit each platform’s voice and audience Timing is mapped to let the story unfold naturally and build trust organically Outset PR occupies a unique niche as the only data-driven agency with a boutique-level approach. Daily media analytics and trend monitoring power every decision, so campaigns align with market momentum. And the approach feels collaborative — it’s like turning to a trusted friend who happens to be an expert. Results-Oriented, Insight-Driven The agency is goal-oriented, so it pursues measurable results. They dive deep into each client’s aims, budget, and timelines to craft value-driven campaigns that resonate with the target audience. Outset PR fuses performance-level analytics with high-touch strategy. Besides logically verified organic PR the key strengths of Outset PR include: Market Dominance. Clients of Outset PR can gain recognition in the desired geo in merely a month. Traffic Acquisition. Outset PR's proprietary system places branded content across high-discovery surfaces, combining editorial exposure with performance reach. This method consistently generates traffic volumes far beyond standard Google visibility. Tier-1 Pitching. The team helps its clients to craft tailored messages and select relevant angles to outreach directly to tier-1 journalists and editors. Strong media relationships and a focused pitching cycle open doors where it matters and increases chances of consistent coverage. Content Creation with Editorial Focus. Experienced writers with backgrounds in journalism, analytics, and sales content develop materials that hit both editorial and strategic targets. Targeted Media Outreach. Designed for early-stage projects, these campaigns boost search visibility by securing coverage in media that trigger syndication across major crypto newsfeeds — laying the groundwork for scalable or highly targeted PR efforts. Let Outset PR Tell Your Story With Verifiable Impact Data-Led Campaigns Bring Results You Can Feel Outset PR drives growth and awareness for both startups and established names. Notable results include: Step App: Enhanced user engagement in the US and UK markets, which coincided with a 138% rise in the FITFI token’s value over the course of the campaign. Choise.ai: Covered the massive business upgrade, highlighting the utility and value of their native CHO token. During the campaign, CHO rose by 28.5x, hitting its 10-month high. ChangeNOW: Achieved a 40% customer base increase via multi-layered PR efforts. StealthEX: Boosted the brand visibility which resulted in 26 prominent media features and numerous re-publications, achieving a total estimated reach of 3.62 billion individuals. If PR has ever felt like a black box, if it’s been unclear what results to expect and what you’re even paying for, Outset PR changes the equation. Its analytical model makes every step verified by performance insights. Its boutique approach ensures campaigns feel like they’ve been built inside your team. For crypto, blockchain, or AI enterprises that need clarity and velocity—this is what PR should feel like. Conclusion Solana has shown strong potential for growth, sparking interest among investors. Its performance could challenge Ethereum's dominance as it continues to innovate. The increase in adoption and advancements may give Solana an edge. However, competition from Ethereum, Cardano, Polkadot, and Binance Smart Chain will be intense. The race is on, and only time will reveal which platform emerges as the leader in the market. Outset PR excels at identifying and articulating crucial market inflection points. It converts technical milestones into impactful brand narratives by basing our visibility efforts on data and market trends. You can find more information about Outset PR here: Website: outsetpr.io Telegram: t.me/outsetpr X: x.com/OutsetPR Disclaimer: This article is provided for informational purposes only. It is not offered or intended to be used as legal, tax, investment, financial, or other advice.
Mary-Catherine Lader, a pioneering figure in crypto, has stepped down as President and COO of Uniswap Labs after four transformative years, marking a significant leadership change in the decentralized finance
BitcoinWorld GameStop Bitcoin: Ryan Cohen Unveils Strategic Inflation Hedge In a fascinating turn for the retail gaming giant, GameStop has once again captured the attention of both traditional finance and the cryptocurrency world. The big news? GameStop views its Bitcoin holdings not as a speculative gamble, but as a crucial inflation hedge. This revelation from CEO Ryan Cohen provides a deeper insight into the company’s evolving financial philosophy, moving beyond its meme stock status to a more calculated approach to treasury management. For anyone tracking corporate crypto adoption or the future of retail, GameStop’s latest move offers a compelling case study. Why is GameStop Embracing Bitcoin as an Inflation Hedge? The concept of an inflation hedge is simple yet powerful: it’s an asset designed to retain or increase its value during periods of rising inflation, protecting purchasing power. In today’s economic climate, with persistent inflationary pressures, companies are increasingly seeking ways to safeguard their balance sheets. For GameStop, the decision to hold Bitcoin is a deliberate and strategic move in this direction. Unlike traditional assets that might erode in value due to inflation, Bitcoin’s decentralized nature and finite supply of 21 million coins are often cited as its core strengths as a hedge. Proponents argue that its scarcity makes it resistant to the debasement of fiat currencies. GameStop’s CEO Ryan Cohen articulated this clearly, emphasizing that their Bitcoin holdings are specifically for this purpose, rather than an attempt to chase market trends or replicate the strategies of other companies. This approach contrasts sharply with some earlier corporate crypto adoptions, which were sometimes perceived as more speculative or driven by a desire to gain exposure to a rapidly appreciating asset. GameStop’s stance signals a maturity in its understanding of digital assets, positioning Bitcoin as a fundamental component of its treasury strategy designed to protect its substantial cash reserves against economic volatility. Ryan Cohen’s Vision: A Unique GameStop Strategy At the heart of GameStop’s bold financial moves is CEO Ryan Cohen . Known for his transformative work with Chewy and his activist investor background, Cohen has brought a distinct, independent vision to GameStop. His statement that GameStop follows its own approach and does not seek to replicate others’ models is crucial. This isn’t about following the crowd; it’s about charting a unique course tailored to GameStop’s specific needs and strengths. Cohen’s philosophy appears to prioritize long-term stability and resilience over short-term gains. This is evident in GameStop’s strong balance sheet, which boasts over $9 billion in cash and securities. This significant liquidity provides the company with immense flexibility and a cushion against market fluctuations. By allocating a portion of these substantial reserves into Bitcoin as an inflation hedge, Cohen is demonstrating a proactive risk management strategy. It suggests a belief that traditional cash holdings alone may not be sufficient to preserve value in an unpredictable economic landscape. This distinctive GameStop strategy underscores a commitment to financial prudence while also embracing innovative solutions. It’s a testament to Cohen’s leadership, which has consistently challenged conventional wisdom and sought to redefine GameStop’s place in the modern economy, moving it beyond its legacy as a brick-and-mortar retailer. The Broader Implications of Corporate Crypto Holdings GameStop’s move isn’t isolated; it’s part of a growing trend of companies exploring or adopting crypto holdings as part of their treasury management. While MicroStrategy has famously gone all-in on Bitcoin, viewing it as a primary treasury asset, and Tesla briefly accepted Bitcoin for payments, GameStop’s nuanced approach as a pure inflation hedge offers another model for corporate adoption. Benefits of Corporate Crypto Holdings: Inflation Protection: As GameStop demonstrates, Bitcoin’s scarcity can offer a hedge against fiat currency devaluation. Diversification: Adding uncorrelated assets like Bitcoin can diversify a company’s treasury, potentially reducing overall portfolio risk. Innovation and Forward-Thinking: Holding crypto can signal a company’s willingness to embrace new technologies and financial paradigms, appealing to a tech-savvy investor base. Potential for Appreciation: While GameStop emphasizes hedging, the long-term growth potential of Bitcoin remains an attractive underlying factor for many corporate holders. Challenges and Considerations: Volatility: Bitcoin’s price can fluctuate wildly, posing significant short-term risks to balance sheets. Regulatory Uncertainty: The regulatory landscape for cryptocurrencies is still evolving, which can create compliance challenges. Accounting Treatment: Current accounting rules often require Bitcoin to be treated as an intangible asset, leading to potential impairment charges if its value drops. Security Risks: Storing significant amounts of cryptocurrency requires robust cybersecurity measures to prevent theft. The increasing number of companies like GameStop, Tesla, and MicroStrategy holding Bitcoin signifies a paradigm shift. It indicates a growing acceptance of digital assets beyond speculative trading, integrating them into fundamental corporate finance strategies. This trend could pave the way for more mainstream adoption and greater stability in the crypto markets over time. What Does This Mean for GameStop’s Future and Investors? For GameStop, this strategic allocation of capital into Bitcoin as an inflation hedge could have several implications. Firstly, it reinforces the company’s commitment to protecting its financial health in an unpredictable economic environment. This prudent approach may reassure long-term investors who are looking for stability beyond the speculative fervor that once surrounded the stock. Secondly, it positions GameStop as an innovative player, willing to leverage new financial instruments to achieve its objectives. This could attract a new segment of investors who are interested in companies that are forward-thinking in their treasury management and embrace digital assets. While the immediate impact on GameStop’s stock price might be tied to broader market sentiment around crypto, the underlying strategic rationale is about long-term value preservation. For investors, understanding GameStop’s rationale is key. This isn’t a pivot to becoming a crypto company, but rather a sophisticated use of a digital asset within a traditional corporate finance framework. It highlights the evolving role of Bitcoin from a niche investment to a recognized tool for hedging against macroeconomic risks. Monitoring GameStop’s balance sheet and how these Bitcoin holdings perform against inflation will be crucial for assessing the success of this strategy. A Strategic Play in a Volatile World GameStop’s decision to hold Bitcoin as an inflation hedge, championed by CEO Ryan Cohen, marks a significant moment in the intersection of traditional corporate finance and digital assets. It underscores a pragmatic and independent GameStop strategy focused on long-term financial resilience. By leveraging its robust balance sheet and adopting a nuanced approach to its crypto holdings , GameStop is not just participating in the crypto space; it’s defining its own path. This move highlights Bitcoin’s growing recognition as a legitimate tool for treasury management, offering a protective shield against the erosive effects of inflation. As the economic landscape continues to evolve, GameStop’s strategic foresight in utilizing Bitcoin inflation hedge capabilities may well serve as a blueprint for other companies navigating an uncertain future. To learn more about the latest Bitcoin market trends, explore our article on key developments shaping Bitcoin price action and institutional adoption. This post GameStop Bitcoin: Ryan Cohen Unveils Strategic Inflation Hedge first appeared on BitcoinWorld and is written by Editorial Team
California Governor Gavin Newsom has launched a new initiative called the “California Breakthrough Project” to increase efficiency in public services and strengthen public-private partnerships. According to FOX Business reporter Eleanor Terrett, senior executives of leading cryptocurrency companies such as Ripple, Coinbase and MoonPay were also invited to the project. The project's working group held its first meeting at Ripple's San Francisco headquarters on June 6. Also attending the meeting were executives from technology companies such as Instacart, Snapchat, and Anduril Technologies, as well as well-known angel investor Ron Conway. Related News: Surprising Statements from the GameStop CEO Who Purchased a Large Amount of Bitcoin (BTC): “We Will Not Be Like MicroStrategy” The main objectives of the Breakthrough Project are as follows: Encouraging collaboration between state-level decision-makers and experts from the technology, business and innovation sectors. Identifying systematic inefficiencies in the government's processes, services and technology and providing innovative solutions, Creating new competition and project models based in California to develop modern solutions, Maintaining public transparency, worker and civil society participation, and ethical safeguards throughout the innovation process. *This is not investment advice. Continue Reading: Rumors of Collaboration Between Ripple and California, Biggest Economy in the US – Governor Announces